It doesn’t matter who you talk to, product owners always want more affiliates. Not only does it increase your sales and profits, but it also allows you to spend more time improving your product and less time marketing. The problem is that the secret has been out for a while and recruiting the top affiliates is more difficult than ever. Fortunately, there are several things that you can do in order bring in more affiliate marketers and just as importantly, keep them focused on your products. Here are 5 keys to reeling in more affiliates in less time.
1. Set the Right Payout
Affiliates aren’t in it for fun, they are running a business just like you are. In order for them to invest the time it takes to generate sales, they expect to be compensated. Setting the right commission level can be difficult, but it is something that needs to be taken very seriously. The easiest thing to do is investigate other programs within your niche and set a comparable rate of payment. Another option is to set either a very high initial payout or a lower initial payout with a higher potential of up-sell or recurring commissions.
2. Your Product Must Be Original
If you want to attract the elite affiliate marketers, then you need to give them something original to promote. Some affiliate marketers will promote anything, which is fine, but most of the serious marketers that have invested thousands building hyper-targeted lists and building relationships with their lists want to promote products that can’t be found anywhere else. (more…)